The world leading event in Digital Security and Smart Technologies- 4/5/6 November 2008 - Parc des expositions Paris-Nord Villepinte-France

Why exhibit at cartes & identification ?


CARTES & IDentification Trade shows

CARTES is marking itself out as THE key event for the sector's manufacturers.
This is the event where decisions are taken on the future directions and on major trends in the smartcard and contactless technologies (transactions, telecoms, services, transport).
International-quality conferences, demonstrations, animations, activities covering the latest technologies and innovations.




The 5 major assets of CARTES & IDentification

1. 22 years of existence and always scoring at the top in exhibitor and visitor satisfaction!

  • 83% of exhibitors are satisfied with the trade show.
  • 91% of the visitors are satisfied with their visit.
  • 47% are new visitors.

"After 10 years in this industry, CARTES is still THE show to be at."
Ainsley Ward, Consultant - AP SQUARE - (Belgium - exhibitor 2007)



2. The two events work together: CARTES & IDentification, both leaders in their field!

  • CARTES : the number 1 professional event in the world for smartcard and contactless technologies (transaction, telecoms, services and transport).
    • For some visitors, CARTES is the only show: 56% of the visitors do not attend any other trade show during the year
  • IDentification: the most important international trade show for technological innovations in identification, biometrics and authentication.
    80 visitors per stand on average at Identification.


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3. An international event!

  • Over 520 exhibitors from 46 countries.
  • Over 20,000 visitors from over 140 countries.
  • Each year, a new country is the guest of honor and offers a presentation of its markets and new products!


4. An event that is truly comprehensive!

The event features a Congress and the organization of the much awaited SESAMES Trophies


The Congress:

  • Some 1,700 participants with 89% from abroad
  • 19 conferences of which 9 on IDentification
  • 2/3 of the participants in the CARTES Congress attend no other congress!

The SESAMES Trophies:

  • Superb press coverage of the new technology!


5. An extensive communication plan!

Media coverage by some 180 French and international journalists before, during and after the trade show!


Advertisements in many magazines:

  • On publishing
  • Mag Securs
  • Euro Security international
  • Card Technology
  • RFID im Blick
  • Windows News
  • Regardinf ID Magazine
  • Auto ID Europe
  • Cards Now Asia
  • La revue des Collectivités Locales
  • 01 Réseaux
  • 01 Informatique

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WEB advertising on many websites:

  • www.rfidnews.org
  • www.contactlessnews.com
  • www.secureidnews.com
  • www.rfid-ready.de
  • www.rfid-im-blick.com
  • www.id-people.com
  • www.id-world-magazine.com
  • www.global-identification.com
  • www.autoid.org

Direct marketing operations:

  • 24,000 VIP invitations sent out to a database acquired in 2007 of targeted individuals from local authorities, senior administrators, government organizations, and other institutions.
  • Special ID brochure and distribution of the document at partner trade shows.
  • Sending of follow-up emails specifically related to ID, Sesames ID.

The website www.cartes.com, a major promotion tool (over 158,800 visitors)

And for 2008, our communication budget has been increased by 20%!



5 good reasons to exhibit at CARTES & IDentification

1. Meet new international prospects

  • Over 20,000 professionals from more than 140 countries
  • 50% new contacts per exhibitor on average (CARTES & ID together)

"Our visitor profile was excellent and CARTES 2007 has provided a good new contact base for continued growth in 2008."
Stephen GREENAWAY, Divisional Director, STORM INTERFACE - United-Kingdom









2. Negotiate deals

  • 136 visitors per stand on average.
  • Visitors who are decision makers:
    • 72% have a role in procurement.
    • 80% of visitors plan a purchase project.

"Whether visiting or exhibiting, it's the best place to network."
Ainsley Ward, Consultant - AP SQUARE - (Belgium - exhibitor 2007)


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3. Use your time profitably

"An comprehensive trade show, innovating and international, enabling us within 3 days to meet prospects and clients whom we would not have reached in 6 months of effort."
Lia WEIDEMA, Marketing - ICP International Cash Processing - Pays-Bas



4. Capitalize on your brand image

  • 82% took advantage of the trade show make sure they were present alongside competition.
  • Press releases, exclusive interviews for nearly 300 press clippings.

"This is the third consecutive year we have attended the Cartes trade show. This event is one of our major communication tools as it strengthens our image with our clients and prospects."
Jean-Marc BRUNEAU - CEO - SPHERAGONE - France



5. Announce your new products

Appeal to buyers from all over the world and show them your technology and innovative solutions!

"Today the Cartes trade show is the leading event worldwide with respect to plastic cards and it is a venue where French companies present on this market can display their expertise."
Victor ABERGEL, Executive Vice President International Sales and New Business Development - MGI DIGITAL GRAPHIC TECHNOLOGY - FRANCE



NEW!

Spotlight on the United States, the nation of honour in 2008!

In view of the development of contactless technologies and their implementation in Europe starting in 2008, the United States are a step ahead in deploying these for many applications such as electronic documents, payment cards etc.
With conferences at the congress, activities at the trade show and the presence of major decision makers, all VIP guests, the United States will leave its mark on this 2008 show. 

 


Who exhibits?

Fields represented:

  • Machinery/Equipment
  • Memory and smartcard ICs and Passive Components, Materials & Micropackaging
  • Cards
  • Embedded software middleware
  • Card Personalization and Security
  • Tests & Measurements, test tools
  • Engineering & Systems
  • Application software & middleware (servers)
  • Data Processing Equipment
  • Security Solutions for Readers & Terminals
  • Mobile security
  • Services
  • Associations, Press
  • Biometrics
  • Digital ID, Identification & Authentication
  • Tags RF & smart labels
  • Physical Security Devices
  • Logical Acess Control
  • Trusted third parties
  • Services


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